
People like Miley Cyruswere using this tool to create shows that keep their fans engaged while practicing social distancing. Instagram features like Instagram Live became increasingly popular and powerful during the pandemic. And of course we can’t forget about Reels, the latest monetization tool! Instagram Live Live is important because it is a direct line of communication with your fans – and despite the return of concerts, livestreams are here to stay. With Instagram Highlights, you can now curate your stories and Instagram homepage to have your fans see the moments that matter. Stories are very powerful because they sit at the top of your followers’ feeds as little circles.


When COVID-19 destroyed ways of people to see each other face to face, Instagram features became an important tool in continuing to engage with your fans.
